Gothenburg
The beauty of Gothenburg becomes apparent as you walk around the harbour and city centre and explore the different neighbourhoods that lend the area a pleasant and relaxing vibe. Countless cafés grace the street corners and world-class restaurants delight with expertly-prepared dishes showcasing the freshest ingredients. Gothenburg offers year-round excitement, with attractions such as the Liseberg amusement park, the renowned Göteborg Film Festival, and the acclaimed Way Out West music festival, ensuring there's always something extraordinary to discover and enjoy.
Idre
For several months of the year, Idre is covered in winter snow and ice, which allows visitors to make the most of everything the cold season has to offer: from frozen lakes and snow-covered forests to cross-country trails, skiing slopes, and snowmobile trails. During summer, numerous outdoor activities are also possible. In-between adventures, you can recharge your batteries in one of Idre's picturesque restaurants, cafés and pubs.
Lapland
Wilderness and unspoiled scenery entice visitors to Swedish Lapland and provide breathtaking winter adventures, trips along rivers, and exhilarating hikes. Get to know the unique Sami culture and relax in the reindeer sleigh while watching the dazzling Northern Lights dance in the sky above. The national parks and seductive tastes of reindeer, trout, and arctic raspberries add colour to your holiday. Here you can discover the secrets of the mines and traditional marketplaces. In the summer, enjoy a sun that never wants to set.
Stockholm
Stockholm is a city of contrasts. Trends in music, design, fashion, and technology are born here. Hip bars and world-class restaurants are shoulder-to-shoulder with historical cafés and cosy neighbourhood pubs. Stockholm is simultaneously urban and close to nature, and water is an ever-present feature in this city where the lake and sea meet. The atmosphere is open, tolerant, and welcoming, and diversity and innovation are highly encouraged. Stockholm is a city for everyone.