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Pisa

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Overview

Shopping The guide was updated: 2023-10-31

The area around the Tower is packed with tacky souvenir shops. Ignore those and walk to Corso Italia and Borgo Stretto, the two main shopping streets in Pisa, where you will find any kind of Italian fashion shops. The cheapest brands are in Corso Italia and the most elegant boutiques lie in the medieval Borgo Stretto. Two other streets, Via Mercanti and Via dei Rigattieri, boast many excellent shops and all around the city centre you will see dealers who sell old books and paintings.

If you are, even vaguely, passionate about antique trade, don't miss the Antique and Handicraft Fair, which takes place every second weekend of the month in Via Santa Maria, Piazza Felice Cavallotti, Via dei Mille, Via Corsica, Piazza dei Cavalieri and Via Ulisse Dini (not in July and August, though).

Another must-see is the Mercato delle Vettovaglie, a fruit and food market on the square of the same name, with a centenary history, opened from Monday to Friday.

Antique & Craft Fairs

Antique & Craft Fairs

If you are interested in antiques and old furniture, many fairs are held in Via Santa Maria, Piazza Felice Cavallotti, Via dei Mille, Via Corsica, Piazza dei Cavalieri and Via Ulisse Dini — basically all around the city centre — every second weekend of the month (except August and July). More than 100 artisans take part in these highly recommended events, and animate the historic centre with their stands and works of art.

Mercato delle vettovaglie

Mercato delle vettovaglie

The Fruit and Food Market (Mercato delle Vettovaglie) opens from Monday to Friday in Piazza delle Vettovaglie, a 16th-century square. It is very popular amongst locals, who do their daily shopping there, so walk through it to see and experience the everyday life of Pisa.

Valenti

Valenti

This fashion boutique opened in the 1970s and, through the years, more outlets have opened in the city, each of them with their own style and character. With brands like Valentino, Balenciaga, Dior, Burberry, Dolce&Gabbana, Jimmy Choo, Givenchy, Gucci, Moncler, Prada and Steve Madden, it is still very popular among shopaholics in Pisa.

Enoteca Bacchus

Enoteca Bacchus

Enoteca Bacchus, a family-run shop which specialises in high quality wines, rums and whiskies, is the perfect place if you wish to buy some drinkable souvenirs to bring home with you, or some very special gifts. The family who run this wine shop also opened a restaurant, located in Via Aurelia Sud 8, with both indoor and garden seating available.

Sanantonio42

Sanantonio42

If you feel that a more "underground", alternative style suits you better, then you will prefer this cool shop rather than average high street boutiques. Sanantonio42 is a heaven for vintage lovers: you will find not only street-wear clothing, but also a wide range of vinyls (with soul, r&b, rap and rock music), skateboards, DJ accessories and products for graffiti.

Sergio Capone

Sergio Capone

In the medieval street of Borgo Stretto, full of exclusive boutiques, you will find Sergio Capone, a luxury watch shop and the only official Rolex dealer in Pisa. Feast your eyes on a wide range of elegant watches, sparkling jewels and precious stones, carefully selected by Sergio Capone since 1987.

DEI Fashion Store

DEI Fashion Store

Along the Borgo Stretto, DEI Group has several different shops for men and women who are looking for timeless elegant clothes, but still with the sense of fleeting fashion. The stores Dei Uomo, Dei Donna, Il Cavallo Uomo and Il Cavallo Donna are house of brands like Dries Van Noten, Ralph Lauren, Woolrich, Sun 68, Golden Goose and Marsèll.

laFeltrinelli Librerie

laFeltrinelli Librerie

When you are in need of new literature, pay a visit to laFeltrinelli Librerie. Here you find a wide selection of books, films, music and other paraphernalia. The outdoor, wisteria-covered part of the shop is especially wonderful. If you're lucky, you can find a book reading event in this charming space.

BB Maison

BB Maison

Every woman who loves the feeling of finding a perfect accessory, a colourful pair of shoes, or a unique outfit, has to pay a visit to the small boutique BB Maison, right in the city centre. Everything in here is carefully chosen and hand-picked by the owners, and then beautifully displayed to give the shop a sense of luxury and uniqueness.

Bon Bon

Bon Bon

If you need some sugar after all shopping and sightseeing — head to Bon Bon, just off Borgo Stretto. Revel in chocolates and both local and international sweets. The only problem here is making a decision as to which kind to purchase.

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