Set against a backdrop of historical buildings, Matsuyama is a vibrant city of living traditions. Here, haiku poetry still holds a significant place in daily life. With a jam-packed calendar of seasonal festivals, visitors are guaranteed to find something captivating to experience all year round. Getting around the city is easy with a network of vintage trams and steam trains at your service. In addition, Matsuyama boasts miles of sandy beaches, which provide a scenic view of the Seto Inland Sea, filled with beautiful islands.

Cambridge is a city oozing with history and tradition at every turn. The cityscape is dominated by the university, with its 31 colleges and their extensive green gardens, known as the "Backs," spread throughout the city. Throngs of students making their way to class or lounging by the banks of the River Cam, books in hand, as punters lazily float by, enhance the academic feeling of this centuries-old centre of scholarship, along with the numerous fascinating museums and cultural events that take place in the city.

Coiled between lake and mountains, Annecy deserves its nickname of "Venice of the Alps". This harmonious city allows you to travel through time, from prehistory to the present day, before following in the tracks of the Princes of Savoy and eating next to the purest lake of Europe, while enjoying the numerous festivals and cultural animations. The city is also turned towards sports: the ski resorts are near the city and accessible by bus, and a biking trail goes all around the lake and lets you explore the shores.

Close your eyes. What do you see when you think about Skåne? Undulating fields of rapeseed, villages where the roads winds its way between half-timbered houses and long sandy beaches. If so, then you're quite right. But here in Northwest Skåne we have a little bit more of everything. There's drama here, too. Söderåsen features wild primeval forests and Kullaberg draws visitors who come to marvel at the precipices and caves.

Capital of one the world's fastest-growing economies, Addis Ababa (also spelled Addis Abeba) is a city in motion, catching up to Ethiopia's zooming commercial development in stride. At times gauche and somewhat rough around the edges, it is nonetheless worth more than a single night in transit, if only for the country's finest dining, shopping and of-the-moment urban developments.