Växjö is the very heart of southeast Sweden – in the middle of Småland, in the middle of southern Sweden. There is a lot to see, experience and do here – unique shops and world-class restaurants. A thriving culture and art programme, an intimate café culture and several award-winning culinary eating-houses. If you would like to experience genuine Småland nature, take one of the many cycle and footpaths straight out into the forests! A kingdom of crystal is just around the corner, as is the kingdom of furniture. Welcome!

Yanbu has long been known as little more than an industrial centre with a busy port, but with some of the country's best diving spots and ever more luxury resorts in the area, it is quickly transforming into a coveted vacation destination. The desert beaches are beautiful, captivating, and solitary enough to make your visit a unique experience. There has never been a better time to visit, as the crowds have not yet caught on to this emerging city, and travellers can still have huge expanses of pristine beaches all to themselves.

Surrounded by the verdant mountains of dormant volcanoes and the roar of the Pacific beating down upon palm-fringed white beaches, the island Oahu is an incredibly idyllic holiday destination. With an abundance of natural beauty and the attractions of the vibrant and buzzing metropolis Honolulu, Oahu is sure to please all visitors: from beach bums to culture vultures.

Over a million visitors flock to the Kingdom of Crystal each year, an area spanning Kronoberg and Kalmar counties in Småland, within the municipalities of Emmaboda, Lessebo, Nybro, and Uppvidinge. Many return time and again, and it's easy to see why. Watching the glowing hot glass mass transform into delicate crystal or robust bowls is a spectacle that never grows old. Here, you can discover renowned glassworks and brands such as Orrefors, Kosta Boda, Skruf, Mats Jonasson Målerås, among others. Additionally, you can enjoy the best of Småland's nature, with its forests, lakes, stone walls, and a wealth of cultural experiences like Vilhelm Moberg's emigrant route.

As the capital of the north, Groningen has its fair share of cultural and historical treasures, interwoven by inviting parks and scattered patches of water. This varied landscape is made even more exciting by the student atmosphere, which manifests itself in an exciting bar and café scene.